A real estate agency on WhatsApp built
operational skills around it

Homeseller è un'agenzia immobiliare ad alto volume a Singapore, fondata da uno dei migliori agenti immobiliari del Paese. Tutta l'operazione si svolge su WhatsApp: niente email, niente calendari, solo chat di gruppo, migliaia di chat, con clienti, agenti e lead insieme.

That works until you need consistent judgment underneath. Which executions failed? Where are policy drift issues coming from? What is the human override rate? With spreadsheets and improvised agent responses, those questions were nearly impossible to answer reliably.

Mike and Azmat from Nine Dots stepped in to fix that — not by changing how Homeseller works, but by compiling versioned operational skills that finally fit around it.

Nine Dots rebuilt Homeseller's operations on ModusBrain, compiling skills shaped around their operational flow. Because everything is accessible via API, they connected it to what the business actually needed: n8n for automated workflows, Grafana for live dashboards fed from execution logs, and a custom AI layer to parse and extract structured insights from more than 2,000 WhatsApp messages a day.

Homeseller kept their habits. WhatsApp stayed WhatsApp. What changed is that every agent action now runs against an approved skill — tracked, classified, and visible in real time.

Circa 150 ore al mese risparmiate sulle operazioni manuali. Metriche in tempo reale per il titolare dell'azienda. Prontezza alla crescita senza aggiungere personale operativo. Un team che può rispondere a domande che prima richiedevano giorni per essere ricostruite.

The full rollout landed in July 2025. Since then, Nine Dots built a Smart Assistant on top of the system, nudging agents with tasks, reminders, and on-demand market analysis. Some agents never open ModusBrain directly, yet they are powered by its compiled skills. By Q1 2026, Homeseller had recorded its best operational quarter ever.