A real estate agency on WhatsApp built
operational skills around it
Mike Babiy & Azmat Parveen
창립자, Nine Dots Ventures
Homeseller
채널이 곧 비즈니스일 때
Homeseller는 싱가포르에서 가장 실적이 좋은 부동산 중개인 중 한 사람이 설립한 대량 거래 부동산 중개사입니다. 이 운영의 전부는 WhatsApp 위에서 돌아갑니다. 이메일도, 캘린더도 없고, 오직 고객·에이전트·리드가 함께 있는 수천 개의 그룹 채팅뿐입니다.
That works until you need consistent judgment underneath. Which executions failed? Where are policy drift issues coming from? What is the human override rate? With spreadsheets and improvised agent responses, those questions were nearly impossible to answer reliably.
Mike and Azmat from Nine Dots stepped in to fix that — not by changing how Homeseller works, but by compiling versioned operational skills that finally fit around it.
“ModusBrain lets us build operational skills around the business — not the business around improvised agent responses.”
아키텍처
The operational brain as a control hub
Nine Dots rebuilt Homeseller's operations on ModusBrain, compiling skills shaped around their operational flow. Because everything is accessible via API, they connected it to what the business actually needed: n8n for automated workflows, Grafana for live dashboards fed from execution logs, and a custom AI layer to parse and extract structured insights from more than 2,000 WhatsApp messages a day.
Homeseller kept their habits. WhatsApp stayed WhatsApp. What changed is that every agent action now runs against an approved skill — tracked, classified, and visible in real time.
“ModusBrain is the heart of the system. Every execution branches from an approved skill.”
결과
매달 150시간 절감
매달 약 150시간의 수동 작업이 절감되었습니다. 비즈니스 오너를 위한 실시간 지표, 운영 인력을 추가하지 않고도 성장을 준비할 수 있는 상태, 예전에는 여러 날에 걸쳐 맞춰봐야 했던 질문에도 답할 수 있는 팀이 생겼습니다.
The full rollout landed in July 2025. Since then, Nine Dots built a Smart Assistant on top of the system, nudging agents with tasks, reminders, and on-demand market analysis. Some agents never open ModusBrain directly, yet they are powered by its compiled skills. By Q1 2026, Homeseller had recorded its best operational quarter ever.